If you work in the publishing industry, you’ve likely heard the terms paid, owned, and earned media. But what do they mean exactly? That’s what this week’s infographic pick from The Media Octopus, posted on AllTwitter‘s website, explains. It breaks down the differences between ...
READ MOREHave you tried the new Color Theme tool in the Adobe InDesign CC 2014 October release? Grouped with the Eyedropper and Measure tools in the toolbar, it allows you to extract colors from selected areas, images, or objects in your InDesign document ...
READ MOREReuters’ Comments Section, New Hearst Advertising Plan, Tumblr’s Revenue-Building Strategy, Definition of Clickbait, Media Metrics, InDesign CC Tip: Color Groups, TFP’s Infographic Pick of the Week, DPS Tip: Adobe DPS v32 Update Release v32.3 Welcome to TFP’s roundup of news and ...
READ MOREConsumer magazines, digital vs. TV ad spend, updated social network demographics, holiday spending projections, and more are among the topics covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for ...
READ MOREThis week’s infographic pick from Dot Com Infoway highlights important advances in iOS 8, including some 4,000 new APIs that allow developers to build more engaging iPhone and iPad apps and better customize the user experience. It also looks at Apple’s overhaul of the ...
READ MOREAdobe Digital Publishing Suite v32.3, released Nov. 10, includes the following updates and bug fixes for iOS viewers, as listed on Adobe’s DPS Bug Fix Release Notes page: DPS App Builder support for Windows apps The Web-based DPS App Builder now offers Windows ...
READ MORETemplates, master pages, paragraph and character styles, object styles, and libraries are InDesign tools that simplify your workflow and help you create InDesign files that are consistent and easy to change. A new feature in the InDesign CC 2014 update, color groups, adds to this ...
READ MOREWith the holiday season around the corner, marketers are focusing on how to drive greater sales and brand reach through social media outlets. According to an Offerpop survey, highlighted in an infographic on AllTwitter‘s website, more than two-thirds of respondents will increase ...
READ MOREA new feature in InDesign CC 2014 is the ability to drag and drop table rows and columns from one position to another within the same table. You no longer have to copy/cut and paste content into a new row or column. ...
READ MOREDirect-to-Social Publishing, Facebook’s Mobile Bid, HBR’s Social Media Numbers, Atlantic-PBS NewsHour Series, 5 Steps for Planning a Sustainable Digital Magazine App, TFP’s Infographic Pick of the Week, DPS Tip: Adobe DPS v32 Update Release v32.2 Welcome to TFP’s roundup of ...
READ MOREContent marketing is quickly evolving, but today’s “brand newsrooms” face some significant challenges in finding the resources they need to produce enough content to engage their audiences. In fact, lack of time is a big problem for 69% of content marketers, with only ...
READ MOREAdobe Digital Publishing Suite v32.2, released Oct. 20, includes the following bug fixes for iOS and Android viewers, as listed on Adobe’s DPS Bug Fix Release Notes page: iOS viewer When multiple MSOs on the same page are set to Auto Play, all of them ...
READ MOREIt’s been a challenging four years as publishers have worked to replace declining print magazine revenues with digital magazine solutions. Finding success in digital is highly dependent on good planning and consistent re-evaluation of what’s working and what’s not as consumer ...
READ MOREHoliday Content Strategy, Twitter’s Fabric, A/B Testing, Yahoo’s Marissa Mayer, InDesign Time-Saving Tips, TFP’s Infographic Pick of the Week, Women in Media Welcome to TFP’s roundup of news and tips for media industry pros! This week, we’re sharing stories about holiday content strategy, Twitter’s ...
READ MOREEvery project poses new challenges to solve problems while maintaining a level of efficiency. InDesign has a wealth of capabilities. Here are some of my recent favorites: “Photo, Tell Me Your Name” InDesign’s auto-captioning feature has many uses, none of ...
READ MOREThis week’s infographic pick from Carabiner Communications, posted on MarketProfs‘ website, takes a nostalgic look at how storytelling has changed over the past 10 years. And what a decade it’s been! From blogs to wearable technology, the ways in which we communicate have evolved dramatically, and for better or worse, ...
READ MOREWelcome to TFP’s roundup of news highlighting women’s roles in the evolving media landscape. Here’s a recap of some recent media industry moves at Women’s Health, BuzzFeed, Maxim, Politico, Google, and more. Amy Keller Laird (right) was promoted to editor in ...
READ MOREDigital-to-Print Rule, Q&A: Consumer Reports, “The Bad News About the News”, Meredith’s Native Ad Strategy and Licensing Deal, Media Metrics, TFP’s Infographic Pick of the Week, DPS Tip: DPS Status Page, Quarterly DPS Tip Digest Welcome to TFP’s roundup of news ...
READ MOREWith all the noise around social media’s potential to drive sales and brand awareness, you’d think it would be at the top of every CMO’s list. But that’s not the case, according to an OutMarket infographic posted on the SocialTimes website. While highlighting social ...
READ MOREDigital Video Ads, Facebook News, Tablet Sales, Hispanic Ad Spending, and more are among the topics covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for changes just around the ...
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