Where are the dollars being spent? Our infographic pick this week, brought to you by Direct Marketing News, shows 61% of respondents are increasing their paid media budgets, 67% are boosting owned media budgets, and a whopping 71% plan to ...
What are you wearing? No longer considered nerd gear, wearable tech is big among fitness-minded users for tracking and customizing health and training information and goals. But fashion still counts—and that’s true for men as well as women, according to this week’s infographic, based on a ...
Why use hashtags? And where do they work best? This week’s infographic pick from SurePayroll addresses those questions and offers some best practices for successful hashtag campaigns. As you likely know, hashtags are an easy way to find and follow conversations and track promotions ...
Want to be a Google power user? This week’s infographic, shared by Neomam Studios on Imgur and Ebook Friendly, offers a number of handy tips and techniques that can help you improve your everyday searches and work smarter. To get visually rich Google search ...
This week’s infographic pick, designed by Referral Candy and posted on Social Times, focuses on a digital staple: the blog. More specifically, it highlights a wealth of advice from top marketing experts on how to improve and promote your blog. First, it ...
While the content business has been focused on millennial audiences for some time now, figuring out what motivates the emerging Generation Z demographic is key, as it represents the “future of consumer behavior,” says Jamie Gutfreund, chief marketing officer at Deep Focus, maker ...
At a recent conference, Digiday polled publishers about digital ad fraud and asked experts how big the problem is expected to be in the next 12 months as well as the real costs. Our Infographic Pick of the Week, brought to you by Distil Networks and Digiday, breaks ...
This week we bring you a timely infographic from Nine Hertz, posted by Search Engine Land, that details what you need to know about Google’s big April 21 update that, among other things, will reward sites that are mobile-friendly. What’s at stake? ...
While social has without question become key to content strategies across the media and advertising industries, both its impact and future remain hard to pin down. Here’s an infographic from CJG Digital Marketing, posted on Business 2 Community, that provides not only an overview of social ...
While traditional print and broadcast media still accounted for two-thirds of all advertising buys in 2014, almost all growth in local ads has been online, with a 40% increase in 2014 and a projected growth rate of 42% this year. That’s according to research highlighted in this week’s ...
With 2,460,000 pieces of visual content shared every minute, how do you make yours stand out? This week’s infographic, brought to you by Market Domination Media and HubSpot, provides some helpful pointers, outlining the keys to strong visual content along with the steps to take when creating ...
According to our infographic pick, designed by Carlos Monteiro and posted on Adweek, nearly two-thirds of marketers surveyed by the Association of National Advertisers plan to spend more on native advertising this year, with research firm Statista projecting that those budgets will reach $4.3 ...
What exactly is the Deep Web? How is it accessed? Who accesses it, and what for? Those are some of the questions this week’s infographic pick from WhoIsHostingThis addresses, with a look at the anonymity of the “invisible web” and how that supports a wide ...
If you’re a publisher or content promoter, you’re likely posting to a variety of social media platforms these days. But keeping track of how they all work can be tough, especially when it comes to the various image and video requirements. Not to ...
More than ever, data is playing a critical role in content decisions, according to this week’s Infographic Pick of the Week, designed by Web presence management firm Conductor and posted by Direct Marketing News. It highlights the results of a survey that found that ...
While content, and the process of creating it, takes many forms, marketers often find lack of speed and collaboration challenging across all formats. That’s according to a survey highlighted in this week’s infographic pick from Percolate, posted by Digital Marketing News. Other pain ...
To help you determine where you need a presence in the social media world, we bring you an infographic post from SocialTimes that breaks down the various platforms by the types of businesses and media each lends itself to. With unique audiences and formats for sharing content, ...
Here’s a fun infographic that shows you how to entertain and inform your audience using cartoons, a creative approach to storytelling that’s increasingly making its way from the print world to digital media. Our pick, designed by WhoIsHostingThis and posted by SocialTimes, covers a range of ...
Our Infographic Pick of the Week from Integral Ad Science breaks down the results of a recent survey showing that ad viewability will continue to be a big issue for digital advertisers heading into 2015, along with ad fraud, attribution models, and programmatic. ...
This week we bring you an infographic that highlights what you need to know about public domain, including the types of works that can enter the public domain (meaning they become free to use and share) and how evolving copyright laws affect the release ...