MPA Technology, Indie Magazine Insights, Zinio Up for Sale, Atlantic Breaks Records, DPS Release 21.
Welcome to TFP’s weekly roundup of interesting and noteworthy stories from the publishing world. This week we’re discussing best practices in using new technologies to connect with audiences, insight from indie magazine publishers, Zinio seeking a buyer, and more.
- During last week’s MPA Digital: Technology conference the panel “How New Technologies Can Build a Bond With Your Audience” highlighted the potential benefits and the major challenges that publishers face when experimenting with new technologies such as digital watermarking and 2D barcodes.
- MediaShift interviewed three indie digital magazine publishers, who shared their challenges, successes, and the things they wish major magazine publishers and Apple would do.
- Zinio, digital newsstand, is currently seeking a buyer, with a rumored asking price of between $50 million and $100 million.
- The Atlantic cover story “Why Women Still Can’t Have It All” is a record breaker. At least 775,000 people have read the piece so far, making it the magazine’s most popular story over a five-day period.
- Adobe DPS Release 21 was announced this week, with the updated features focusing on improving stability and performance. Margot Knorr Mancini reviewed the new and updated features, including Save as Version and USB Preview. You can also view a recording of Adobe’s Release 21 presentation.
*This Week in Publishing will return on Friday, July 13, 2012.
This Week in Publishing appears every Friday on the TFP blog. Every week we compile interesting and noteworthy stories from the publishing world and put together a wrap-up to help our readers stay up-to-date. Think we missed something great? Leave a comment below and let us know.
Posted by: tfpadmin