Adobe announced a change to its licensing policy for Adobe Digital Publishing Suite Professional Edition that will affect customers who purchase or renew that edition going forward.

Adobe DPS iconAs of March 12, new customers and existing customers who renew their licenses will pay the reduced annual rate of $4,800 for Adobe DPS Professional Edition. Although those customers will now be able to publish only one app per license of DPS Professional Edition, they can continue to create unlimited Single Edition apps under the new policy.

Adobe is encouraging customers to take a look at DPS Enterprise Edition licensing as a potentially better alternative. The Enterprise Edition lets customers take advantage of many features that the Professional Edition doesn’t, such as the ability to create in-house applications for private distribution and customize the Content Viewer interface. You can learn more about DPS Enterprise Edition on Adobe’s website.

Here’s the email that Adobe sent out to customers:

Changes to Adobe Digital Publishing Suite, Professional Edition

Effective immediately, all customers who newly purchase or renew Digital Publishing Suite (DPS), Professional Edition, will be able to publish only one app per license of DPS Professional Edition.

Under this policy change, Professional Edition customers can publish an unlimited number of issues (.folio files) to a single app and distribute those issues based on purchased fulfillment bundles.

An app created with a single license of DPS Professional Edition can be distributed to any or all of the marketplaces that DPS supports, including the Apple App Store (and Newsstand), Google Play, Amazon Appstore, and the Windows Store.

In conjunction with this policy change, Adobe is reducing the price of a Professional Edition license to $4,800 USD annually (€3,600/¥480,000) or to $400 per month (€300/¥40,000) and will include 1,000 fulfillments annually. The number of fulfillments included with a monthly subscription remain unchanged.

This policy does not apply to test or demo apps published using Professional Edition. The one-app-per-license policy applies only to an app published to a supported marketplace(s).

If you are an agency, upon your renewal or purchase of Professional Edition, you can create only one app per Professional Edition license. If you have multiple clients for whom you are creating apps, either you as the agency or your client must purchase a Professional Edition license for each app published to a supported marketplace(s).

If you are an existing Professional Edition customer and choose to renew your Professional Edition license at the end of your annual agreement, these changes, including the lower price point and 1,000 fulfillments, apply at that time. These changes do not apply to your existing DPS Professional Edition agreement and take effect only if you renew your license.

DPS Professional Edition customers can continue to create unlimited Single Edition apps, which is unchanged under the new policy. A Single Edition app is defined as an app that includes one built-in or embedded folio.
If you expect to publish three or more apps annually, we encourage you to contact your local reseller to discuss pricing for a multi-year Enterprise Edition license.

Enterprise Edition offers additional functionality and benefits not available through Professional Edition. These include app customization, integration with back-end business systems, in-app marketing tools, targeted content based on user entitlement, and the ability to publish apps privately.

You can also find information on Adobe DPS on the Adobe Web Site www.adobe.com/products/digitalpublishingsuite.

For more information about a DPS Hosting Plan, please contact Technology for Publishing.

Posted by: Margot Knorr Mancini

A thought leader in the publishing industry, Margot Knorr Mancini has helped numerous publishers redefine their missions to become nimble content generators with the ability to repurpose content easily and efficiently. As Founder & CEO of Technology for Publishing, her analytical mind allows her to remain a step ahead of the industry, recognizing early trends and developing pivotal best practices.