Here’s a fun infographic that shows you how to entertain and inform your audience using cartoons, a creative approach to storytelling that’s increasingly making its way from the print world to digital media.

Our pick, designed by WhoIsHostingThis and posted by SocialTimes, covers a range of things to consider when deciding whether a cartoon, or illustration, is the right way to draw attention to your web content. For example, does the format work well with your message? How will your audience respond? What style will work best? It also covers strategies for planning and measuring response to cartoons, and illustrates how the format can lead to marketing success.

Click here to get the full infographic: Are Cartoons Right for Your Web Content Strategy?

Visit Technology for Publishings blog each week for interesting and informative media-related infographics we’ve discovered and want to share. Have you seen one out there that you think we should include? Drop us a note!

Posted by: Margot Knorr Mancini

A thought leader in the publishing industry, Margot Knorr Mancini has helped numerous publishers redefine their missions to become nimble content generators with the ability to repurpose content easily and efficiently. As Founder & CEO of Technology for Publishing, her analytical mind allows her to remain a step ahead of the industry, recognizing early trends and developing pivotal best practices.