As 2015 ramps up, we are on the watch for a number of new or shifting technologies (see this month’s Publishing Innovations blog). In hindsight, we’ve all learned how a new and unexpected technology can quickly disrupt the state of content publishing as we know it. But how can we learn from these experiences and better apply those lessons to what we do next and how?
We offer some interesting perspectives from several authors on not just navigating and surviving disruptive change, but using it to create value. Could these reads help you better prepare for what’s ahead this year?
The Way of the Navigator: Surviving this Age of Disruption and Complexity by Jason Stoughton
The Way of the Navigator is a philosophy and set of principles based on the idea that the highest value we can provide to our customers in a fast-changing world is to create products and offer services that help them successfully navigate the disruption and complexity that they face.
Mobile Disruption: The Technologies and Applications That Are Driving the Mobile Internet by A disruptive technology or innovation results in product performance that’s different from what’s expected or predicted. For example, the Internet accessible mobile phone was thought to be a portable substitute for the PC but the actual applications of mobile phones are far different. This book describes business models, user needs, and key technologies to create long-term strategies that are profitable in both the long and short term.
Design for Innovative Technology: From Disruption to Acceptance by Despite their often remarkable performance, new and “disruptive” technologies often meet with resistance from the general public. Design, sometimes assumed to play a purely aesthetic role, is central in making revolutionary technology acceptable to society. Mastering design allows technological breakthroughs to transcend the innovation stage and to enter daily life. This clear and accessible book offers a new vision for the discipline.
Disruption Revolution: Innovation, Entrepreneurship, and the New Rules of Leadership by This is a comprehensive and in-depth collection of perspectives on disruption. It features thematic interviews with over 20 innovators, including Seth Godin, Brian Solis, Chris Anderson, Jeremiah Owyang, Robert Scoble, Sarah Lacy, James Altucher, Alex Osterwalder, Scott Anthony, Erik Qualman, and Steve Rubel.
If you’d like to share something you’ve read, drop us a note. And keep up with the latest industry news coverage by signing up for our This Week in Publishing emails and monthly Innovations newsletter.
Posted by: Margot Knorr Mancini
