Mobile rules  

2017 has been another year of significant growth for social and digital platforms, according to data from We Are Social and Hootsuite. As highlighted in this week’s infographic pick, it shows nearly 2.8 billion people—or 37% of the global population—use social media at least once a month. But for publishers and marketers developing content strategy, perhaps the key finding is that 91% of users now access those platforms via mobile devices.

For more related stats, including top platforms and growth by country, check out the full infographic 2017 Digital & Social Global Overview, created by Grazitti Interactive and posted on MarketingProfs’ site.

Visit our blog to see more infographics, and sign up for TFP’s This Week in Publishing newsletter, which highlights our weekly industry news picks and tips to help you stay informed. Have you seen an infographic out there that you think we should include? Drop us a note!

Posted by: Margot Knorr Mancini

A thought leader in the publishing industry, Margot Knorr Mancini has helped numerous publishers redefine their missions to become nimble content generators with the ability to repurpose content easily and efficiently. As Founder & CEO of Technology for Publishing, her analytical mind allows her to remain a step ahead of the industry, recognizing early trends and developing pivotal best practices.